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Apparel decorating is a 47 billion dollar a year industry that offers entrepreneurs an enormous amount of opportunities.
Everyone is looking for a real start-up business opportunity. Starting an embroidery business has all the key ingredients that many people are looking for including, creativity, working from home, ability to work in any niche, huge profit potential and setting your own schedule. The embroidery industry (decorated apparel industry) has been expanding and evolving to the point where every niche is a profitable opportunity for our customers.
The employees at SWF East combine over thirty years of experience in the embroidery industry, in every facet from selling embroidery machines to running their own embroidery businesses. We know it’s important to get as much information as you can about an industry before you buy into it, so we decided to put together this Embroidery and DTG Business Start-up Plan. This information will help guide you through the thought process and give you a foundation of knowledge if you are thinking about starting an Embroidery business or T-shirt printing business.
Starting an Embroidery Business or Garment Printing Business
Now that you are interested in the embroidery and direct to garment printing industry, you probably have been looking harder at embroidery and noticing it everywhere you go. I’m sure you are surprised to see how much embroidery and garment printing you look at everyday. Caps, shirts, jackets, bags, linens, uniforms and more are decorated with all types of embroidery and printing techniques. Whether its corporate logos, monograms, club names or stylish T-shirt designs, you can understand how the embroidery and direct to garment market has turned into a 47 Billion dollar a year industry.
So, who makes all of these embroidered and printed goods?
While most of today’s fashion embroidery is produced by large embroidery and screen printing companies, smaller, local shops create the majority of other items. In most cases, the local school or business would rather work with someone they know locally than send it out of town to some larger embroiderer they can’t deal with face to face.
That’s where you come in. If you Think about it, right now, you could probably put together a list of embroidery and digital print customers just from the people you know personally. And, that’s just the beginning.
What are some reasons people want to start an embroidery or t-shirt printing business?
ÂThere are a lot of reasons as to why someone might want to start their own apparel decorating business. People like the idea of being their own boss and no longer having to work for anyone else. Starting your own business provides the potential for financial security and allows you to use you own skills and knowledge in a creative and challenging way.
- It's very profitable – Numbers don’t lie. With the right business plan and disciplined marketing, your business can grow at an unbelievable rate.
- Everyone buys embroidered goods. All types of business and organizations buy embroidered or printed clothing and other decorated goods to help build brand identity or communicate a message. We have become a customized nation are always looking for individualized, "design your own" type products. In fact, over 70% of Americans wear embroidered or printed clothing everyday.
- You can operate your business full-time or part-time in home or at a shop. The bulk of embroiderers work from home. There are many reasons why, however the main reason is that it usually starts out as a second source of income. People continue to work a job while getting the business off the ground or use it as retirement income.
- You don't need special skills to operate embroidery equipment or a digital printer, just proper training. With the new embroidery machines and digital garment printers on the market, applying embroidery and logos is easy. Producing high-quality, commercial embroidery and digital prints that can be sold to anyone does take time to master however, SWF East offers all the training you need.
- Easy to market, easy to understand and it's a "Non-Threatening" sale....people love to talk about embroidering or printing their logo.
- Being your own boss of an embroidery business means making your own hours and using your creativity to build your business.
- You don't need a fortune to get started and with very little work, you can cover your monthly cost very easily. A profitable embroidery business can be built with a simple single-head machine for very little investment.
